Mercado & Eventos




Mercado & Eventos, the Largest Circulated Travel Trade Newspaper & Website In Brazil, is mailed bi-weekly to 98% of Brazilian Travel Agents & Tour Operators and other travel trade professionals.


Print Distribution: 16,600mailed to 98% of Brazilian Travel Agents & Tour Operators

Pass-Along Readership: 83,000

Email Marketing: 34,000

Published: Bi-Weekly

Distribution Area: BRAZIL


REACH: ALL Members of the following Associations:


ABAV: Brazilian Association of TRAVEL AGENCIES (Associação Brasileira das Agencias de Viagens).
BRAZTOA: Brazilian Association of TOUR OPERATORS (Assoc. Bras das Operadoras de Turismo
ABRACORP: Brazilian Association of CORPORATE TRAVEL AGENCIES (Associação Brasileira de Agencias de Viagens Corporativas)
BITO: Brazilian Incoming TRAVEL ORGANIZATION ( Brazilian Associação de Agencias Receptivas)




PRINTING QUALITY: Polychromatic Coated Paper – 4/color


SECTIONS: Interviews – Agents & Operators – Airlines – Hotels & Resorts – Car Rental Agencies – Travel Insurance – Gastronomy – Parks – Trains – Cruise Lines – Destinations – Events & Trade Shows Worldwide


MEDIA PARTNERS: WTM – World Travel Market – WTTC – World Travel & Tourism Conference – Workshop Trend


CUSTOM PUBLISHING: Special Inserts – Events Coverage & Distribution – Marketing & Promotion – Customized Editorial


SPECIAL ISSUES: Special Issues inserted into M&E Newspaper or distributed at Travel Tradeshows in Brazil and worldwide


M&E is published by FOLHA DIRIGIDA GROUP

Publisher of the Leading Travel & Tourism Publications In Brazil was founded by journalist Adolfo Martins. Grupo Folha Dirigida has been publishing for over 27 years, 24 publications, including M&E Website and Folha Do Turismo Brazil Magazine.

  • Publishing for over 27 Years
  • Monthly Global Distribution: 1.6 Million
  • Loyal Website Users: 3.5 Million
  • 24 publications

In the Travel and Tourism Sector, Folha Dirigida Group publishes international editions for major tourism fairs in France, Argentina, Portugal, Spain, Italy, England and Germany; we also publish special editions for national fairs, circulating in the Fair of the Americas – ABAV, BNTM, BNT-Mercosul, Salão do Turismo Roteiros do Brasil and CVC Workshop among others.


Sao Paulo & Rio de Janeiro. Folha Dirigida Group modern headquarters, a 70,000 square foot , seven story building is located in the historic center of Rio de Janeiro, at Rua do Riachuelo, 114. The building was named Journalist Barbosa Lima Sobrinho and housed the famous Brazilian daily “Diário de Notícias”. The group has a large graphic park with a Goss Community printer.


Staff Offices in Brazil are located in the states of Santa Catarina, Minas Gerais, Distrito Federal, Amazonas, Bahia, Rio Grande Do Norte & Pernambuco. Staff Offices in Europe: Madrid and Lisbon.